Job vacancies filled twice more quickly by SMS
When Mediflash, a platform for replacement assignments for healthcare professionals, puts people in touch with each other, the stage at which vacancies are advertised is crucial. SMS has been chosen as the essential way for notifying healthcare professionals. That leads to the startup’s great success.
61%
OF ASSIGNMENTS FILLED IN LESS THAN 1 HOUR
+50%
IN SALES SINCE THE USE OF SMS
ABOUT US
Created in August 2020, Mediflash is a replacement platform for carers created by carers. Bringing together healthcare establishments and independent professionals for short assignments, their philosophy is to enhance the status of healthcare professionals through better remuneration for the temporary assignments.
COMPANY SIZE
40 employees
CREATION DATE
2020
LOCATION
France
Download the Mediflash success story
use instant and personalised alerts
Job notification and SMS: the winning combo
Mediflash developed a unique algorithm matching the “caregiver” contact database with the mission criteria (geographical region, duration and hours, etc.). The challenge was tohave an efficient notification channel to alert the group of caregivers defined, and to do the mission as quickly as possible.
The sending of a personalised SMS was chosen. It contains the essential information about the job and a direct link to its full description. From there, the acceptance of the mission is fluid, fast and automated.
The choice of Mediflash for SMS was guided by 2 requirements: firstly, SMS is part of the practices of temporary employment agencies in the health sector. Secondly, SMS is a popular channel and remains the best way to reach the target audience. The result is an improved user experience, with approved efficiency.
Before the introduction of SMS notification, filling an assignment was time consuming. Today, it only takes a few minutes are enough!
While caregivers were initially called up by the Mediflash team, the implementation of an automated SMS notification scenario has resulted in a huge time saving in the dissemination of assignment offers. It also reduced the lead time between the creation of the assignment and the moment it was filled, and improved adaptability to the growing number of caregivers and assignments.
easily automate text messaging with the Zapier plugin
An automated notification solution in nocode
To do this, Mediflash opted for an implementation of the Zapier X smsmode©. The goal was to set up an integration between their algorithm and the smsmode© routing platform with a nocode approach and stack. Thanks to configuration of an automated workflow on Zapier, this could be done easily. A scenario that starts with the creation of an extraction line generated by the Mediflash algorithm with a list of caregivers to contact and a message to send, which continues with a trigger in Zapier and the transmission of the data to smsmode©.
What is the result? A very quick solution to set up. Thanks to the Zapier plugin, the configuration of the gateway between the Mediflash ecosystem and the smsmode© platform required a minimal configuration. An interconnection particularly adapted with the few “technological” human resources available at the time.
We needed a tool that was ready to use, fast and simple. The implementation of the gateway with Zapier could be done in a few hours.
test SMS sending before bringing it in-house via an API
No-code, a quick win
Interfacing the sending of SMS thanks to Zapier is particularly suitable for startups, especially during their launch phase. As soon as they reach a certain size, a switch to solutions such as the implementation of an API is essential...