SMS delivery: What rate should you expect? How to optimize it. read the article SMS delivery: What rate should you expect? How to optimize it.more information Entrega de SMS: ¿Qué tasa debe esperar? How to optimize it. más información Consegna degli SMS: quale tasso di consegna si deve prevedere? How to optimize it.per saperne di più SMS-Zustellung: Welche Rate ist zu erwarten? Wie man sie optimiert.mehr erfahren

SMS for mobile communication

SMS is THE most powerful and profitable medium for mobile communication:

  • Opening rate: 98%.
  • Memorization rate: 30%.
  • Conversion rate: 29%.

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professional sms campaign

Opt for an efficient, dynamic and economical communication channel with our mobile communication services

The number of mobile phone owners is growing rapidly: almost 100% of the French population owns at least one mobile terminal. As a result, being present and successfully communicating on these booming communication channels has become a strategic challenge for companies, retailers and local authorities. Developing a mobile communication plan including mobile advertising means choosing the most suitable medium for your campaign, delivering the right message and knowing your target well.


Virtuo makes SMS the keystone of its 100% mobile rental experience


Integrating direct marketing into mobile communication via SMS campaigns

An essential medium for reaching consumers everywhere and in real time, SMS has the undeniable advantage of a high read rate of around 95%. A modern and dynamic means of communication benefiting from a positive image, the distribution of SMS campaigns is instantaneous and the reactions are almost immediate. They create a strong relationship between the brand and its customer.

Mobile communication has the specificity of reaching all customer targets, regardless of gender, age or socio-professional category. The only restriction is to respect the legal provisions in terms of mobile marketing and communication, particularly in the context of SMS campaigns.

A powerful message

Because the limitation of the SMS to 160 characters of the SMS requires to have a simple and concise message

Maximum deliverability

With a mobile phone equipment rate of nearly 100%

Effective campaigns

benefiting from a 97% read rate of the SMS marketing and a click rate between 6% and 16

A popular media

By 85% of people who wish to receive useful information via SMS

A instant communication

The SMS is usually read between 1 MN and 4 minutes after its reception

Interactive media

That allows you to integrate SMS marketing into a multi-channel mobile strategy

Communicating effectivelyon mobile

With this mobile medium, companies can communicate on exceptional promotions, new products, exceptional shop openings, gifts, etc., as well as on loyalty offers: appointment reminders, product/service availability, etc. It is clear that SMS is suitable for a wide range of business sectors and types of marketing (advertising, information, internal communication, etc.). The results of SMS campaigns show a great performance of this communication vector; the mobile phone also significantly enriches thecustomer experience.

These mobile communication campaigns can also be part of a cross-channel strategy. More creative and interactive applications (link to landing pages or soon MMS) can be set up in order to use all the possibilities offered by smartphones.

White Paper Good Practices SMS

10 good practices to carry out an SMS campaign... and succeed!

Our free downloadable white paper "10 best practices for running a successful SMS campaign" will show you the essential practices and tips for running SMS marketing campaigns.