Boost your marketing with a campaign SMS
The SMS campaign is the marketing tool that enables your company to reach customers instantly. A targeted campaign of powerful messages has an open rate of 98%. Discover how SMS marketing triggers purchases, builds loyalty and helps you prospect, with simple tools to boost your marketing performance.
THE TRUST OF YOUR FAVORITE COMPANIES
The potential of SMS marketing for your campaigns
Universal, instantaneous and customizable, SMS is a formidable solution for engaging your customers on cell phones. Discover the different types of SMS campaigns you can integrate into your mobile marketing strategy.
SMS promotional campaign
It's all about marketing communication through SMS. Reach a specific target or your entire contact file with promotional messages, special offers or flash sales. It's easy to manage: one message, one sender, several recipients... and revenue!
campaigns loyalty campaigns
Maintain relationships with your prospects at every stage of the customer journey by sending offers and discounts to your customers. A marketing function powered by your data, to enhance your company's brand image and trigger sales.
SMS events
Private sales, event days, salesBlack Friday... Take advantage of the agility offered by a SMS campaign to communicate at the right time, increase traffic at the point of sale or trigger an online purchase (by adding a link to the message).
Sending automatic messages
Welcome messages, birthday messages, abandoned cart recalls, requests for feedback, satisfaction surveys... The list is endless. Add an automatic direct marketing channel and send a message triggered by a customer action.
Campaign simulator SMS
Enter the number of contacts, choose your offer SMS, the rates applied, your company's sector and find out how much sales you can expect from your SMS campaign.
The keys to a successful SMS campaign
The SMS campaign is a fast, effective communications strategy for communicating with customers and prospects. Discover the 4 elements required to make your SMS marketing operation a success.
Active contact database
The first step in your SMS campaign is to collect contact data for your first SMS mass mailing. Your customer file must be built up methodically, so that your mailings are made to an active base.
The right message
160 characters for a message that presents the most attractive and effective offer possible (150 with the obligatory STOP SMS in marketing). Take care with your tagline, be clear and think of the CTA (map, promo code, web link...).
The right mailing method
Send your campaign SMS from the self-service cloud platform smsmode© (which works in a similar way to an email marketing tool), use a plugin to add SMS to your CRMor integrate the API to run campaigns from your own service.
The right timing for mailing
Find the best time to send your SMS campaign. The time of day often depends on the professional sector and the time of day your prospects are in (before meals for restaurants, before the weekend for retail...).
Good examples of campaigns SMS
Be inspired right from your first mobile communication. Take advantage of 50 examples for all uses and 60 examples dedicated to marketing to convert your recipients into customers.
TUTORIAL
How to create a campaign SMS
Find out how to send your first shipment from our platform.
Campaign stages SMS
Define your goals
Determine the strategy behind your SMS campaign: increasing sales, offering customer loyalty, promoting a product or event, prospecting or reactivating an inactive customer list. Clear objectives will help you focus your actions.
Design your campaign
Identify your target audience of customers, plan the ideal time to send and choose a relevant message. Structure your campaign according to the behavioral data collected on your contacts to maximize impact.
The editors of SMS
Write a clear, engaging message (in 160 characters 😉 ). Include a personalized sender to boost open rates and a punchy call to action. Personalize messages to capture attention and encourage recipients to purchase or convert.
Design a mobile web page
Your landing pages need to be optimized for mobile. The right design and intuitive navigation guarantee a smooth user experience, which increases conversion rates.
Track your campaigns
Monitor the performance of your SMS mass mailing campaign in real time: invalid numbers, delivery rates, click-through and reception rates. Adjust quickly if necessary to improve the effectiveness of your marketing strategy.
Analyze statistics
As with all marketing mailings, study the results to evaluate the success of the campaign. Analyze KPIs such as conversion rate or return on investment to optimize your messages and future campaigns SMS.
GOING FURTHER
Download this free checklist of 17 points to ensure the success of your SMS campaigns. Contact database management, message, send time, test number, legal obligations, statistics. It's all there.
Try our SMS platform and get 20 free test credits after validating your number. No obligation platform, SMS at the best price.