SMS delivery: What rate should you expect? How to optimize it. read the article SMS delivery: What rate should you expect? How to optimize the article Entrega de SMS: ¿Qué tasa debe esperar? Cómo optimizarlo. leer el artículo Consegna degli SMS: quale tasso di consegna si deve prevedere? Come ottimizzarlo.per saperne di più SMS-Zustellung: Welche Rate ist zu erwarten? Wie man sie optimiert.mehr erfahren

smsmode© features

The features
for sending SMS

A set of practical sheets to discover and master all the features of creating and optimizing your SMS campaigns.

Our tutorials


In the various tutorial formats (PDf or YouTube videos), you will find all the help and step-by-step descriptions for getting to grips with our SMS sending platform. Presentation of the customer area, creation of a campaign, importing contacts, etc. will soon hold no secrets for you.


User's Guide
DOWNLOAD PDF (1.9 MB - French)


Presentation of the platform
VOIR LA VIDÉO (français) SEE THE VIDEO (english) MIRA EL VIDEO (Inglés) GUARDA IL VIDEO (Inglese) SCHAU DAS VIDEO (Englisch)


How to send an SMS campaign?
VOIR LA VIDÉO (français) SEE THE VIDEO (english) MIRA EL VIDEO (Inglés) GUARDA IL VIDEO (Inglese) SCHAU DAS VIDEO (Englisch)


How to import contacts?
VOIR LA VIDÉO (français) SEE THE VIDEO (english) MIRA EL VIDEO (Inglés) GUARDA IL VIDEO (Inglese) SCHAU DAS VIDEO (Englisch)


How to set up the Google Calendar SMS module?

We have also listed the answers to the most frequently asked questions. Do not hesitate to consult this FAQ, the answers you are looking for may be there! Our team remains at your disposal on 04 91 05 64 63 for all your additional questions.



On the home page of the sMsmode mailing platform, click on "Customer area", fill in the required fields and validate. Your account is created and a welcome email is sent to the email address you provided, inviting you to finalize the creation of your account by clicking on the link in the body of the message.

Each time you connect to your customer area, a popup will appear inviting you to complete your details until they are validated. By validating a mobile phone number, you can benefit from 20 credits. To do this, you must enter your mobile number in the corresponding field, then request its certification by clicking on the button below this field. An SMS will be sent to you with a code that you must enter in the box provided for this purpose. The 20 credits will then be added to your account for free. Go to "New SMS" to use them.

If you cannot or do not wish to send us a mobile number, please contact us at + 33 (0) 4 91 05 64 61.

Click on the "Forgot your password" button, enter your login and validate. An email will be sent with your password to the email address you provided when you registered on the site.

Log in to your account, click on the "Password" menu . Enter the old password, then the new password and its confirmation. Confirm. The new password is saved and must be used the next time you visit The old password is no longer valid.

By going to the "Personal information" menu, you can modify your information, in particular change your email address or add a billing address. The latter will be used to establish the online invoice when purchasing credits by card or bank transfer.

NB: your account ID cannot be changed.

It is possible to set up an alert to show you your remaining credit balance. Log in to your customer area, click on "Credit Alert" under "My Account", and set a credit limit. When your balance reaches this limit, an email will be sent automatically to warn you. To delete this alert, enter zero in the threshold and validate.


Before you cansend an SMS online, you need to be registered on the site and have credits (see categories Open an account and Buy SMS). Once logged in, go to New SMS, then enter the recipient's mobile number in the Phone field. Click on Add Recipient, the number will appear in the Recipients field. Write the text of your message in the Text field, then click Send. The SMS is sent online instantly.

For multiple recipients, including an SMS campaign, enter the numbers in a row, separated by a comma, in the Phone field, and click Add Recipient(s), the numbers appear in the Recipients field. Write the text of your message, then click Send. The SMS is sent online instantly to each recipient.

It is possible tosend an SMS online if you have previously entered contacts in the address book (see category Address book). Go to New SMS, then click on Select contact: the list of your contacts saved in the address book appears in a window. Select the recipient number(s), click on Validate, the chosen numbers appear in the Recipients field. Write the text of your message and click on Send.
Also if you have previously created groups of contacts in the address book, you can select them by clicking Select group.

It is possible tosend online SMS messages worldwide, the list of countries we cover is available on the International Rates page. The format of the phone number to be used is: 00+country code+number (without the initial 0), or country code+number (without the initial 0).

Example: For England (country code 44) 004477000401xx or 4477000401xx.

Go to My SMS > Sent SMS or Scheduled SMS and select the SMS to be deleted and click Delete. A scheduled SMS will be deleted and therefore not sent; an SMS that has already been sent will be deleted from the list of sent SMS. An SMS that has already been sent cannot be deleted.

Go to Scheduled SMS, click on the SMS you want to edit, then click Edit: the New SMS page appears with the text and recipients of your SMS. You can change these and the date you want to send. Click Send to save the changes, the scheduled SMS is modified.

Go to Scheduled SMS, click on an SMS, then click Copy: the New SMS page appears with the text and recipients of your SMS. You can change them and the date you send them. Click on Send, a new SMS is created (and sent if the date/time of sending is less than the current date/time), the initial SMS has not been modified.

Go to Sent SMS, click on an SMS, then click Resend: the New SMS page appears with the text and recipients of your SMS. You can change them and the date you send them. Click Send to send this new SMS online.

If you'd like to have a recurring message template, to avoid retyping the text each time, go to the "My templates" section and manage your own templates (unlimited number).

If the receipt report is included in the type of SMS sent, you can click on the details of this SMS and the receipt reports are displayed. You then select the number to be deleted, click Delete contacts and the number is directly deleted from the address book. Useful if you have invalid numbers in the Inbox.

If the recipient responds to a Pro SMS with a personalised alphanumeric sender, they will get an error because the sender is not a phone number. It is therefore possible tosend an SMS online with the possibility of replying only if you opt for the Pro SMS without putting a personalised sender. The recipients' replies will then be viewable on the account by clicking on Received replies.

The recipient can reply STOP to any Pro SMS without a personalised sender. For other types of SMS, a contact number or URL must be included in the text so that they can unsubscribe from your mailing lists.

  • Sent: The SMS has been sent.
  • Received: the SMS was received by the correspondent's phone (which was switched on).
  • Delivered to operator: the SMS has been delivered to your correspondent's operator, but has not yet been received (the mobile phone may be switched off or outside the network reception area).
  • Receipt error: the SMS is in error, the most common reasons are an invalid number, a mobile phone out of service for a long period of time, a mobile phone switched off for 48 hours, a full SMS inbox.

Portability (change of operator without change of number), well managed between the French operators, is not supported by all networks, especially outside the European Union. In this case, SMS may not arrive at destination.

An SMS receipt report is included in Pro SMS and Voice SMS. In this case, once your SMS campaign has been sent, go to the My SMS, orSent SMSmenu, click on the SMS campaign and the detailed report appears with the status (Delivered operator, Received, Error...).

The system eliminates duplicates automatically, so the SMS will only be sent online once to that recipient, and you will only be charged the price of one SMS. An ideal feature for an SMS campaign where duplicates are common.

On the New SMS pages for creating a new SMS campaign, you can choose the date and time you want to send the SMS by editing the Send Date field. The format should be dd/mm/yyyy hh:mm. Click Send, and your campaign is visible in the list of scheduled SMS messages. It will be sent once the chosen date/time is reached. The credit will only be debited when the SMS messages are actually sent to their recipients.

The cost in credit of an SMS sent online to a mobile phone in Metropolitan France that is abroad is the same as if the French mobile phone were in France. It is the nationality of the recipient operator that is taken into account, not its geographical location. Please note that the reception of SMS messages may be unpredictable in certain countries with variable network quality.

The messages are customizable with the following data recorded on the contact: name, first name, email, company. To do this simply insert: $nom, $prenom, $email, $societe (attention no accent) in your text, and the system automatically replaces these fields with the corresponding data of the recipient (or recipients).

By clicking on Sent SMS, a list of all SMS sent online appears, and there is the possibility to export this list as a file by clicking on the Export link.

SPAM is banned in France; The recipients must have previously agreed to receive text messages from you. For more information, you can contact the GDPR.

The symbol "€" is equivalent to 2 characters on the screen of a phone, so if an SMS uses the 160 characters, with a "€" in the text, the SMS can be mistakenly or else the recipient can receive 2 SMS, depending on the case. To counter this problem the system replaces "€" with "E" when it detects a message that turns out to be too long.


Log in to your account. Click on "Address book", the list of your contacts appears. Click on the contact to be modified, change the necessary fields and validate. Click on "Back", and the modified contact appears in the list. To delete a contact, select it in the list and click on the "Delete" button.

Log in to your account. Click on "Import numbers". Your import file must be in Excel (.xls) or CSV format. Select the desired format. For CSV format a column separator must be defined ( , or / or ; etc.) depending on your file. You can automatically create a group with these imported contacts, to do this fill in the "Group name" field. Select your file and validate. With an Excel or CSV format, it is necessary to first define the columns to be loaded, mainly name and mobile. Validate and the contacts are imported into the address book of your account.

Log in to your account. Click on "New contact". Fill in the mandatory fields (in particular the mobile phone number), then validate. Your contact is saved in the address book. Click on "Back" and the contact appears in the list.

You can create a group of contacts from the individually registered contacts. This will be used to send SMS messages as a group for your SMS campaign. To do this, log into your account, click on "New Group", enter a group name in the corresponding field, select from the list of your contacts those who will be part of the group, and validate. When you create a new campaign, you will be able to select this group of contacts directly.

Log in to your account, click on "Address Book", the list of your contacts appears. It is possible to group a contact from this list, by selecting the contact, and clicking on "Group " at the bottom of the list after choosing the group. You can also click on the contact: in the contact details, the list of existing groups appears in a box. Click on the group to which you want to attach the contact. If you wish to select several groups, use the CTRL+ALT key and select the groups, then click on "Validate". For a new contact do the same, click on "New Contact" and then click on the group(s) in the "Groups" box.

Log in to your account and click on "Import numbers". Your import file must be in Excel or CSV format. Select the desired format. Tick the "Blacklist" field . Confirm and the contacts are imported into your account's blacklist. This "blacklist" includes all contacts who do not wish to receive SMS messages from you (useful in the case of an SMS campaign, if you re-import updated files each time).

Log in to your account, click on "Duplicates". The list of duplicate or triple numbers in the address book will appear. You can delete them. This function is very useful to clean up your address book.


>SMS purchases are made through credits; in your customer area, you can buy credits in packs of 50, 100, 1000, 10,000, etc., which will allow you to send all types of SMS available on our platform. The credit will be debited as the SMS are sent; therefore, depending on the type of SMS sent and their destination, the price of the SMS and therefore the debit of credits will not be the same. SMS prices are available under the heading Rates.


  • a Pro SMS sent to mainland France uses 1 credit, to the UK 1.1 credit.
  • a Voice SMS sent to mainland France uses 1.41 credit.

The price of the SMS differs according to:

  • The type of SMS used (SMS Pro with or without option (s), SMS voice),
  • The country of destination (see "International tariffs" for the list of countries and the corresponding tariff)
  • The price of the credit purchased (the unit prices of the credits vary depending on the package of credits purchased).

SMS prices according to purchase volumes are available under the heading Rates.

To get the best estimate of your needs and the number of credits you need, use our campaign simulator.

For large volumes of credits, please contact us directly.

Once the purchase of credits has been made, an invoice is available online for each transaction made and accepted by card, cheque or bank transfer. Once logged into your account, click on Transactions, then click on the Invoice icon next to the transaction. The Company and Billing Address details are to be filled in on the Personal Information page.

The credits you have purchased do not have a valid or expiration date.

It is possible to transfer credits from your account to another account. Go to Transactions/Transfer credits, then enter the identifier of the recipient account, a reference (not obligatory but which will appear in the list of your transactions), and the number of credits you wish to transfer. Validate, the credits are immediately debited from your account and credited to the recipient account. This transfer is visible in the Transactions menu for both accounts concerned.

To send SMS online to a mobile number in the French overseas departments and territories, you need to put the international code in front of the number. The price of the SMS can be found in the International rates section.

Example: for Martinique 00596696xxxxxxxx or 596696xxxxxxxx and the cost is 0.0715 €/SMS.

To purchase credits, you must be registered on the site (see the section on opening an account). Go to the Transactions/Purchases Credits menu in your customer area and choose a payment method:

  • Payment by credit card is made via the secure service of the Caisse d'epargne. Your account balance is credited immediately after the bank transaction is accepted.
  • If you make a purchase by bank transfer, the balance is credited upon receipt of the transfer.
  • You can also pay by check payable to "Calade Technologies", by sending it to us at the following address: Calade Technologies - smsmode©, Pôle média Belle de Mai - 37 rue Guibal - 13003 Marseille, and by sending us an e-mail to