BUILDING
Guarantee optimal customer activation and follow-up with Time2Chat
As a platform for inspiration, advice and contact with building professionals, Maison Saint-Gobain wanted to benefit from better "transactional" identification of the SMS sent, in order to achieve the high level of response previously obtained with a long number.
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The Time2Chat solution and dedicated long 09 number enabled them to reach :
A response rate of 15% to 18
With the long 09 number, the response rate to SMS returned to the level seen with an 06 mobile number.
Reduced response time
Response time to SMS has fallen to under 1 day (compared with an average of 2 to 4 days with a short code).
An approved channel for reminders
The asynchronous nature of SMS is ideal for calling back people who are absent or who don't answer the phone very often.
Easy, flexible interconnection
Integrated with smsmode API©SMS conversations are managed directly in their internal application, and notifications are then fed back into their Saleforce CRM.
Find out in detail how Time2Chat has enabled La Maison Saint-Gobain to activate and follow its customers with more direct, personalized and effective interactions.
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