How to integrate a chatbot into WhatsApp business?
By using a chatbot in WhatsApp Business, you are integrating the number one ally of customer relationship management in an application designed for this purpose. WhatsApp connects billions of users. With WhatsApp Business, companies now have an ideal way to engage their customers. Using WhatsApp chatbots allows you to do this quickly and on a massive scale. This solution alone can change your brand image. A conversational bot helps your support team, engages your customers and gives you an omnipresence that can boost your sales. Follow the guide to a successful implementation of WhatsApp Business chatbot
Continue reading " Integrating a Chatbot into WhatsApp Business: The Complete Guide "
Drive-to-store: the number one marketing strategy for physical shops
The Internet has become a privileged point of contact for all brands and their potential customers. But in-store sales are still relevant, they are evolving and can benefit from mobile to improve the customer experience. It is therefore essential to reduce the distance between online and offline, and more precisely, to bring web users into the shops. This practice is called drive-to-store
. Discover how to generate qualified traffic in physical shops with web and mobile marketing, and how SMS performance can make your drive-to-store campaigns take off.
Continue reading " Apply the Drive-To-Store strategy with an SMS campaign "
The New Mobile Messaging Channels 2021, the infographic
Mobile messaging is constantly changing. Many new channels have appeared recently: RCS, TTS, WhatsApp Business, VMS, push notifications... This multiplication of ways to reach customers is obviously an opportunity, but each channel has its own characteristics and advantages. It is therefore advisable to know these channels to exploit their potential to the full.
Continue reading " Infographic: The New Mobile Messaging Channels 2021 "
Two-factor authentication, the expert solution for security
Security on the web is an issue for everyone. Protecting the sensitive information of one's company, but also of one's customers, is an important task for which the simple duo of login and password is no longer sufficient. It only takes one compromised credential to see a cyber attack succeed. That's why two-factor authentication is the ideal tool to secure logins. Find out why 2FA (Two-factor authentication) is almost essential for business security and why SMS OTP (one-time-password) is the best way to implement two-step verification.
Continue reading " What is Two-Factor Authentication and Why Use It "
Discover the best success stories of our customers who have run inspiring and successful mobile campaigns. Thanks to our solutions, these companies have made mobile messaging a major asset for their communication strategies.
MEDIFLASH & THE ZAPIER SMS PLUGIN
Created in August 2020, Mediflash is a replacement platform for caregivers created by caregivers. By putting health institutions and independent professionals in touch with each other for short missions, the philosophy of this young startup is above all to improve the status of health professionals thanks to better remuneration for these temporary missions.
A success story that bases the key stage of mission notification on SMS.
Continue reading " Mediflash & Zapier SMS plugin "
How to calculate the conversion rate of an SMS campaign?
The conversion rate of your SMS campaign is perhaps the most important performance indicator. It allows you to calculate the return on investment of your campaigns, the cost per purchase/customer, but also to determine if your marketing is in line with your objectives. Furthermore, the conversion rate allows you to improve your communication, campaign after campaign, and to have a clear vision of the results of your marketing efforts.
Continue reading " The conversion rate of an SMS marketing campaign "
Preparing for the 2022 sales with an SMS marketing campaign
SMS is a powerful marketing tool. And when it comes to making a communication campaign to announce the sales
or private sales, it is simply becoming unavoidable. These messages, with their unrivalled open rate and return on investment, have already won over many brands, shops and e-commerce sites. Find out how you too can boost your marketing campaign for the winter sales
This is thanks to the unlimited potential of SMS.
Continue reading " How to prepare for the 2022 sales with an SMS marketing campaign "
SMS, the most environmentally friendly communication tool
Do you want to communicate in a more environmentally friendly way? It's not only the content of a message that can show your ecological commitment, the channel can also make a difference! Find out why SMS is the least polluting communication channel and how it compares to e-mails or paper leaflets.
Continue reading " SMS, the marketing channel that emits the least CO2 "
The smsmode© blog
Mobile masking: communicate safely
Mobile masking is a technology for anonymising telephone details. By assigning a single-use phone number, you can communicate without having to share your contact data.
Discover this new product, exclusively at smsmode©. Continue reading " Mobile masking: communicate safely "