How to Use the " SMS " as a Tool for Engagement with Adobe Campaign

Several brands use Adobe Campaign and leverage the SMS to enhance engagement, personalization, and the performance of their marketing campaigns through the Adobe Campaign plugin SMS from smsmode^©.

+2 billion

SMS s sent via the plugin

95%

opening rate

About

The Adobe Campaign SMS plugin from smsmode^© enables brands to natively integrate mobile messaging into their Adobe Campaign campaigns—from segmentation to automation to performance tracking—to build more direct and engaging customer journeys.

SECTOR OF ACTIVITY

Marketing

COMPANY SIZE

+ 8,000 employees

CREATION DATE

2013

LOCATION

International

CHANNELS

SMS

INTEGRATION

Adobe Plugin SMS

USE CASES

Download the Adobe Campaign Case Study for Free

Issues

Brands using Adobe Campaign were looking to natively integrate the web SMS to their marketing campaigns to boost engagement and personalization without leaving their management tool.

Integrating mobile messaging with Adobe Campaign campaigns

(segmentation, automation, performance tracking)

Improve responsiveness and performance with “ SMS ” campaigns that are quick to deploy

Profits & results

Thanks to the Adobe Campaign “ SMS ” plugin from smsmode, brands have turned “ SMS ” into a powerful tool for engagement, with measurable results:

• <10 min de temps de lancement d'une campagne

• 0.16% unsubscribe rate

• A 20–30% increase in ROI

• >95% open rate

smsmode integration^© Working with Adobe proved to be very simple and intuitive. Their expertise helped us maximize send rates, ensuring an optimal response to our customers’ needs. It’s a solution that’s both efficient and high-performing.

Bilel Ramdani

Marketing Automation Consultant (Adobe Campaign / Engage by Marigold, formerly Selligent)

Create your free account

Try out our SMS platform and benefit from 20 free test credits, with no obligation.

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We look forward to hearing from you.

STUDY CASE

MARKETING